Sales effectiveness
Who talks to whom, about what, with which material. From territory design to the quote-to-order ratio.
Strategy proves itself where things are sold. So we start at the market and work back into the company – until the decision shows up in the numbers.
Most mid-sized firms that call us know fairly precisely what is going wrong. Sales administers existing accounts instead of winning new ones. Prices have grown for years but have never been calculated. Digitalisation is stuck in a project nobody is driving any more.
The diagnosis is usually quick. The value lies in the question that comes after it: which three levers will move the most in the next six months – and who pulls them, on top of the day job?
We give a reasoned answer to that – and then stay on board: with your people, in your processes, on your numbers, until the change runs without us.
You can tell a good decision by the fact that it shows up in the numbers.
What we work on
Who talks to whom, about what, with which material. From territory design to the quote-to-order ratio.
Not the grand platform. The three processes whose digitalisation pays for itself within a year.
Why a customer picks you and not the runner-up. In one sentence that also holds up in a sales conversation.
What your service is worth, what it costs, and why those two figures drift apart.
The standards customers demand – implemented so they do not paralyse the operation.
The part most people skip: taking along the people who are meant to walk the new road.
In four steps
Two days on site, not in the meeting room. We talk to field sales, inside sales and production before we form an opinion.
Contribution margins, quote-to-order ratio, customer mix, price development. Often in one view for the first time.
We select what will make the biggest difference over the next six months. The rest comes later, or not at all.
A decision has only been taken once it is lived. We sit in the meetings, help write the material and come along to the customer.
We begin with a two-day assessment on site. Afterwards you know what we would work on, in what order, at what effort – and whether you want to work with us. Only then does a proposal follow.
In Germany, consulting services for small and mid-sized companies can be subsidised depending on the federal state and the programme. In the introductory call we tell you which programme applies to you and what it requires.
Growing at home – and looking across the border at the same time? Then the second module belongs with it.
Answered briefly
AugurPro keeps working after the analysis. We sit in the sales meetings, help write the material and come along to the customer – for as long as it takes until the change runs without us. A study on its own would only be half the job.
With two days in the business, not in the meeting room. We talk to field sales, inside sales and production, and look at contribution margins, quote-to-order ratio, customer mix and price development. Afterwards you know what we would work on and in what order.
On six fields: sales effectiveness, digitalisation strategy, brand positioning, price and cost, quality management, and leading the change. From those we select three measures that will make the biggest difference over the next six months.
In Germany, consulting services for small and mid-sized companies can be subsidised depending on the federal state and the programme. Which programme applies and what it requires we clarify in the introductory call.
Yes. What matters is not the size but whether there is someone in the company who carries the change. If a plan does not fit us, we say so in the introductory call and name who is better suited.
Nothing to prepare, nothing to commit to. You describe your situation, we tell you whether we are the right partner for it – and if we are not, who is. You hear back within 48 hours.
Martin Kunze, Head of Business Development · m.kunze@augur-pro.com · +49 151 672 657 96 · Deutsch · English · Español