Our team
Our experts in detail
Dr. Alexandra Feigel
Your expert for communication strategies

Experience
25 years of brand positioning and development
management and control of well-known brand manufacturers
Managing Director Sales and Marketing with international background
Industry expertise
Beauty (purchasing cooperations and brands)
Garden (purchasing cooperatives and brands)
trade
construction industry
home textiles (purchasing cooperatives and brands)
medical technology
Subject areas
brand positioning
Strategic Communication
Digital Marketing
Development and sharpening of USP or core services
B2B and B2C marketing campaigns
Special qualifications
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Doctor of Philosophy (PH.D.) Communication Science
References
beauty alliance (DACH)
DECOR UNION Purchasing and Service GmbH
Godel Parfümerien
Hamberger Flooring GmbH & Co. KG (HARO and DIY: Living by Haro)
Abendzeitung Munich
Sagaflor AG green experience
ITD GmbH
additional information
Strategic and sustainable new customer acquisition
Identify companies' pain points and implement effective leverage
Holistic communicative connection of marketing and sales processes